Blue Lug was founded in Tokyo in 2006 and is now regarded as one of Japan’s leading bicycle stores.
Today, four brick-and-mortar shops are supplemented by a cafe and a barber shop, and there’s an online store that delivers parts, clothing, and accessories worldwide. The company also owns Cook Paint Works, a custom paint shop.
Blue Lug is known for its bike-building expertise as well as its retail sales operation, with in-house facilities for ground-up customization — right down to a specialized bag designing/sewing team.
All manner of plastic bikes are currently riding through the Alsace region during the fifth stage of the 2019 Tour de France but, for the moment, I can’t take my eyes off a recent build by Japan’s Blue Lug: an “Un-obsoletable” Rivendell Clem Smith Jr.