Velo City: Bicycle Culture and City Life

Detroit Bicycle Company

Detroit Bicycle Company

Steven Bock seems intent on helping to restore Detroit’s sense of dignity, whose reputation as the ‘Motor City’ has suffered in recent years. Detroit’s new tag as ‘The Renaissance City’, is bolstered by beautiful bikes created by the Detroit Bicycle Company.

This is the Madison Street, which has been popping up on bike and style sites from Culture Cycles to The Cool Hunter over the last week. It isn’t Steven’s only frame, there’s four more complete bikes on his site, each named after a street or avenue in Detroit. Each one is an eclectic yet tastefully compiled bicycle that has, at their core, a hand-built frame by Steven. On either bike, you can expect to find anything from wooden Ghisallo rims, pre-war Schwinn Paramount hubs, vintage Campagnolo Record or Superleggeri, topped off with a smattering of Cinelli and Brooks.

Steven’s Columbus SL frames are offered in a variety of finishes such as brushed, polished, chromed or nickel-plated, as well as paint or powder-coated. The Madison Street has been copper plated, which will weather superbly, as has the vintage headlight, which is a detail that hearkens back to the golden age of Detroit’s automotive industry.

Detroit Bicycle Company
Detroit Bicycle Company
Detroit Bicycle Company
Detroit Bicycle Company
Detroit Bicycle Company
Detroit Bicycle Company
Detroit Bicycle Company
Detroit Bicycle Company